Restaurants looking to stand out in a crowded market may want to consider augmented reality.

Verse offers a holographic theater experience where guests are the main characters in immersive 3D adventures, solving puzzles and casting spells.

Apple has spent years building toward augmented reality hardware, but the company has yet to confirm any standalone AR glasses product or a specific launch timeline. While industry speculation has ...

During their initial 2020 boom, QR code menus were an annoyance collectively suffered for the sake of public health. But today, long after the mask mandates were lifted and our government stopped even ...

Restaurants looking for new ways to engage and inform customers may benefit from incorporating augmented reality (AR) technology into their menus, according to new research from Washington State ...

LAS VEGAS, NEVADA - JANUARY 04: TCL Mobile Chief Marketing Officer Stefan Streit wears a pair of TCL RayNeo X2 augmented reality (AR) glasses as he speaks at a TCL press event at CES 2023 at the ...

A new publication DOI 10.29026/oes.2026.250031, discusses an integrated metasurface-freeform system enabled multi-focal ...

Augmented Reality (AR) is no longer a novelty. It’s a strategic force reshaping how consumers discover, evaluate and purchase products. AR bridges digital and physical retail in ways that drive ...

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VB Spine announced today that it agreed to acquire exclusive rights to the Xvision Spine System from Augmedics.

Augmented Reality (AR) can be fun technology to play with. The basic premise of AR is to overlay digital content on top of real things using something like a map, a camera, or sometimes the sky.